The Manufacturing Show

The world changed overnight with COVID-19. Some companies played it safe, but the ones who are thriving got aggressive. Listen to Tom Lefaivre, President and CEO of Anchor Harvey, as he discusses why he doubled down on aggressive marketing tactics when he saw the changes coming and how doing so has helped Anchor Harvey to not just survive — but thrive. Hear the full story on episode 51 of The Manufacturing Show: Why COVID-19 Is the Perfect Time for Aggressive Marketing.

 

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